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Mobile devices represent an important new marketing channel. Increasing mobile penetration worldwide has led many in the marketing industry to believe that 2008 is the year of mobile. According to a Cisco study, mobile devices are quickly joining physical stores, websites, and catalogs as an important fourth channel for retail...

Companies are being held accountable by an increasingly well informed public. In response, governments are enacting laws to protect the environment. Under these laws corporations are being successfully prosecuted. In Canada, the Competition Bureau and Canadian Standards Association are planning to release new guidelines on the use of environmental terms....