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Earth Hour 2014 – Focus on Business

by Change Oracle
March 28, 2014
in Other
0

Every year, hundreds of thousands of businesses, governments and organizations come together to call for action.  It is a call to take responsibility for our environmental impact and join a growing international community who are committed to leading global environmental change.

The first Earth Hour event was on March 31, 2007. On that day WWF-Australia inspired people in Sydney to show their support for climate change action. They succeeded in convincing more than 2.2 million individuals and 2,000 businesses to turn out their lights out for one hour in the first Earth Hour event.


Businesses are encouraged to “Be a part of this planetary revolution.” They are further encouraged to engage and inspire employees, customers, suppliers, clients, industry and communities all year round.

Earth Hour affords an opportunity to look at ways to waste less and diminish our ecological footprint in the workplace. In addition to switching off all non-­‐essential lights in buildings, facilities and signage from 8:30pm to 9:30pm on Saturday 29 March 2014, businesses are encouraged to make the commitment take action and take better care of the planet in the year ahead.

Businesses located in larger buildings are encouraged to plan ahead with facilities and building managers to manage the logistics of switching off non-­‐essential lighting for Earth Hour.

Earth Hour is a great opportunity for your organization or business to step forward and be a leader in your community. It does not matter how big your business or organization is, every contribution is valuable and has the power to make a difference. Switch off the lights of your premises and encourage your staff, members and customers to participate in Earth Hour too.  Take action and inspire more efforts that go beyond the hour by implementing practices and offering services that facilitate ongoing changes. Join hundreds of thousands of committed businesses around the world in leading global environmental change.

Earth Hour encourages efficiency, waste reduction and a diminished environmental footprint, not only from participating companies but throughout their supply chains.

As explained by Earth Hour, “Sustainable practices aren’t just good for the bottom line. We all have a stake in the future of our planet and must learn to operate in ways that don’t deplete our world’s limited natural resources. Participating in Earth Hour is a great way to show your customers and community that your organization genuinely cares about their future and are showing leadership in finding solutions to our environmental challenges.”

Businesses have been further encouraged to send emails and letters to other businesses, employees, suppliers, commercial and non-commercial customers and governments. For sample letters and emails go to the Earth Day “How-To Guide“. This How-To Guide is designed to help Organizations, Corporates, Educational institutions and Governments take action on and beyond March 29th. This PDF document offers guidance on how to use “your power” to create impact.

Related Articles
The Business of Earth Hour and the Power of Social Media
The Business of Earth Day
Video – Business supporting Earth Hour
WWF’s Earth Hour Playbook for Business
What Organizations Did in Support of Earth Hour 2012
Canadian Businesses Supporting Earth Hour


Silencing Earth Day Critics
Video – Indian Environmentalist and CEO Shares his Support for Earth Hour
Earth Hour: Tangible Action Beyond the Symbolism
Earth Hour – Cape Town is the Global Earth Hour Capital for 2014
Earth Hour Blue – New Crowdfunding and Crowdsourcing Platform
Earth Hour – Past Achievements
Video – Earth Hour Blue Crowdfunding Tutorial

Earth Hour – An Introduction for the Uninitiated

Video – Earth Hour 2014 (2 Minutes)
Video – Earth Hour 2014 (60 seconds)
WWF’s Earth Hour 2013: Why You Should be Part of It!
Video – Spider-Man 2 the Most Sustainable Blockbuster Ever
Video – Spiderman is the 2014 Earth Hour Ambassador
Climate Care Day: An Environmental Event for Business


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Richard Matthews is a researcher, writer, journalist, consultant, and change activist. He has published thousands of articles and contributed to reports for policymakers including a United Nations Environment Program (UNEP) publication. His critical, interdisciplinary analyses have been cited by a wide array of academic publications. His research interests include carbon removal, nuclear power, and disinformation. He is currently spearheading Change Oracle’s Polycrisis Project (COPP).

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